Find the fracture before it costs you another deal.
One day inside your business, for established companies running on tools that were never connected. Within seven days you have the map: scored, ranked by cost, and yours to run yourself.
Request the Fracture Map$2,000 · half credited to the BuildYou built a real company. It still runs by hand.
You scaled on product, relationships, and reps. It worked. But the tools were never connected, so your people still move the same information between apps by hand, every exception lands on your desk, and the day you commit to growth, a partner channel, a bigger promise, the spreadsheet underneath it cracks. Meanwhile deals you should win come down to price, because nobody ever made it clear what makes you different.
That is not a problem you patch with ads, a new logo, or one more app. Something structural is leaking time and money. And you cannot fix what you cannot see.
You cannot architect what you have not diagnosed.
Most owners reach for the visible thing: a new tool, a campaign, a freelancer. Six months later the friction is back, because the problem was never visible. The Fracture Map finds it. One diagnostic, two lenses: how the work runs, and how the company sells. It scores both, shows you exactly where the leaks are, and puts the fixes in the order that stops the bleeding fastest.
A diagnosis you can act on. Not a deck.
Trivecta Alignment Score
Your business scored across brand, performance, and purpose, so you know exactly where you stand.
The Fracture Map
A visual of where the business leaks: how work moves between your tools, and how the company shows up: position, message, offer, proof.
Gap analysis
The top fractures, what each is costing you, tied to your real numbers.
Priority roadmap
Every fix ordered by impact, with an indicative scope and cost for implementation, so you know what to do Monday.
Three high-leverage fixes
Specific, do-now, yours to keep whether or not we work together.
A recorded walkthrough
Sixty minutes where I take you through it and what to fix first.
Four steps, seven days.
Request
Book a short fit call. If it is a match, you are in.
The day on site
A ten-minute intake, then one day inside your business, watching how the work actually happens.
The map
Within seven days, your Fracture Map: scored, mapped, and ranked by what each fracture costs you.
The walkthrough
We walk it together on a recorded call. You leave knowing what to fix first.
The leaks are the expense. The diagnosis is how you stop paying them.
An agency audit runs five to fifteen thousand and ends in a slide deck. One deal lost to weak positioning costs more than that. A year of hand-carried work costs six figures. The Fracture Map is two thousand, and half of it credits toward the Build if you continue. Either way you keep the roadmap.
The report, the roadmap, and the three fixes are yours to keep, whatever you decide to build.
Before you ask.
Is this just an audit?
No. An audit hands you a list of problems. The Fracture Map scores them, ranks them by what they are costing you, and gives you the three fixes to make first. You leave knowing what to do, not a list to feel bad about.
Who is this for, and who is it not for?
Established companies with customers, a team, and tools that were never connected, so the work still happens by hand. It is not for ideas or pre-revenue businesses. There is nothing to map until the work exists.
I already know what is broken. Do I need this?
Maybe not all of it. But most founders know something is off and cannot name the one thing dragging the rest down. The score names it. If you already have a clear, ownable position and a system producing pipeline, you do not need me.
Why not just hire an agency?
An agency will sell you execution before anyone has decided what you stand for. That is building on sand. The Fracture Map settles the foundation first. Most agency work fails for the lack of it.
Will you just upsell me the Build?
The roadmap is yours to run, with or without me. If building it yourself is the right call, I will tell you. Half the fee credits toward the Build only if you choose to continue.
See exactly where your business is leaking.
One day on site. Within seven days, a map of what is broken and the order to fix it. If it is not a fit, I will tell you on the call, before you pay.
Request the Fracture Map$2,000 · half credited to the BuildNot ready to book? Write to me first.